Girls Out Loud

Supporting teenage girls in the UK

Why we support Girls Out Loud as our chosen cause



Girls Out Loud is a social enterprise, not for profit, established in 2010 on a mission to raise the aspirations of teenage girls in the UK.


Their work targets vulnerable teenage girls aged 12-16 and takes place in the school environment.


They create and deliver a range of early intervention programmes from 2 hours to 12 months in duration, focused on improving confidence, self-belief, emotional resilience and aspirations. They are about empowerment in its purest form, helping girls find their voice and become more visible.


The key to their approach is to harness some of the UK’s finest female role models to inspire girls with their stories of success and self-fulfilment.


Today, Caroline and Heather are co-founders and directors of Be Ethical Training because of these same goals, driven towards them by people who offered mentorship throughout their lives and careers.


“If it wasn’t for our mentors, as young adults, we would probably be in middle-management roles, battling the glass ceiling and contributing to society in our own small way.


Thankfully because of this extra guidance, we have grown in confidence and self-esteem. We have developed a mindset that is helping us to achieve our goals every day.”


Caroline Swailes


“When we set up Be Ethical Training, we knew as women in business we wanted to contribute back to an invaluable support system like mentoring and encourage it at a much earlier age.


When we met with Jayne Kenyon, the founder of Girls Out Loud, we instantly recognised ourselves in the girls that the cause supports.


Young ‘middle girls’, who are not part of the gifted and talented or the hard to reach in schools. Girls who are not particularly failing but who could easily take a limiting path if unsupported.


Jayne and her team are inspiring these girls to believe in themselves, know they are enough and encourage them to find their inner confidence to make the right choices. Everything Caroline and I needed to take the leap into self-employment and becoming entrepreneurs. 


Their Big Sister programme is the perfect partnership. As we support more businesses to make positive changes in their organisations, we’re also doing the same for our future women in business.”


Heather de Groot


Be Ethical Training’s overarching aim is to donate a minimum of £25,000 a year to Girls Out Loud. The equivalent of 55 Big Sisters!

The more successful the business is, the more Big Sisters there are to support these young women.